Our Story
Let’s Change How We
Inspire Generosity.
We believe the world is not ungenerous, but unimaginative and very busy. Which is why we started with the proposition of changing the way we inspire generosity. Through hope, not guilt. Every charity is built on the shoulders of the champions that support them. We started with the core focus of telling powerful and thoughtful stories. Through stories that connect with the neighbourly nature of people, we aim to inspire a sense of community and relevance. We found most people we connect with are not just willing, but zealous to give.
Why Our Clients Love Our Services
We have spent a lot of time working with our clients and have distilled our business to the key things charities want most out of a fundraising agency. Check out some of the key reasons clients love working with us.
Our people are the greatest contributors to our success. The culture, personalities and ideas of our team help us to provide more value to our clients. Which is why we heavily invest in our team. By avoiding contractor engagement models and using a sustainable employment model we foster collaboration, not competitiveness.
Risk Management
Every financial investment a charity makes can be seen as a risk, we aim to mitigate this risk by demonstrating a pricing model that eliminates upfront risk and places the risk on our results. Simply put, we prioritise the profitability of your campaign before our own through donor longevity guarantees and some of the most affordable acquisition rates in the industry.
Quality Assurance
Not all donors are equal, some donors support your charity for a lifetime while others for a short period. We use advanced screening analytics, quality assurance techniques and different touch points to ensure all donors are engaged and informed on the significance of their support.
Client Support
Every one of our clients has full access to a dedicated on-field operations manager. Successful fundraising campaigns require constant adjustments and pivots. When a change needs to be made, we hear you, and integrate swiftly. We believe in complete access and transparency with our clients.
Sustainability
Face to face fundraising techniques vary significantly throughout the industry. We can see that not all techniques are favourable for the longevity of fundraising, which is why we only use techniques that steward the reputation of the industry. Through inspiration and hope instead of coercion and guilt.